you could share one tip or strategy with others looking to do the same, what would it be? Create value in your product or service that inspires people in some way and then figure out a way to utilize social media to bring together people who have a passion for your products and services.

What the famous maxim of the Web “Great content spreads itself” truly means is “Great content makes you want to spread it yourself.” This can happen by accident, but it most often happens by design.

Rewarding your audience means matching or exceeding their expectations when they decide to consume your content. Here’s how you know if you succeeded: your audience grows.