A Powerful Pitch Framework from the Hustle’s Sam Parr

You’re going to make the pitch in four sections or phases: 1. Introduce yourself and the big idea: 5 minutes. 2. Explain the budget and secret sauce: 10 minutes. 3. Offer the deal: 2 minutes. 4. Stack frames for a hot cognition: 3 minutes.

your profitability is based on finding a problem that’s worth paying to resolve and solving it in a way that makes your users desperately want your solution.

To recap quickly, remember that we covered identifying dream outcomes (step one), listing problems (step two), and determining solutions (step three).