Ted Glasnow

Turbo Boosts...include things like:1) PR2) Events3) Brand marketing campaigns

If you get everything else wrong in pricing, but you get your value metric right, you'll do ok.

A product without a monetization plan is a feature, not a company

Types of partnerships: 1) foundational - without these partnerships, you business could not operate; 2) product partnerships - less critical partnership that offer additional features and value pros to end customers without building from scratch; 3) platform - a partnership that adds users to your ecosystem