The Forest

Everyone is afraid of “niching down” because they want to be seen as the multifaceted human they are, but committing yourself to a few good ideas is quite literally the only path to greatness.

Authenticity is doing and saying what feels right to you in all moments. You have no judgement of yourself. You don’t overthink, perform, or strategize to get people to receive you in a specific way. You understand that your real tribe will stay, and the rest will fall away.

‘I used to think freedom meant doing whatever you want. It is knowing who you are, what you are supposed to be doing on this earth and then simply doing it.’ ⁃ Natalie Goldberg, ‘Writing Down The Bones’

“A dead thing can go with the stream, but only a living thing can go against it.”

Having something for everyone gets you acquisition.

Having everything for someone gets you retention .

Choose wisely.

“When an archer shoots for enjoyment, he has all his skill; when he shoots for a brass buckle, he gets nervous; when he shoots for a prize of gold, he begins to see two targets.”

— Zhuangzi