Human Behavior
sari and
Human Behavior
the brain is commonly regarded as a thinking machine, but it’s more often the opposite: a machine that tries to circumvent thinking. This is because cognition costs time and calories, which in our evolutionary history were scant resources.
Applied “framing”: the interface
Most human behavior is strangely path-dependent. It’s significantly affected by strain and heuristics. By the way, if you sent that phone-only response out to my children’s generation, you’d get a 0% response rate because they really, really hate talking on the phone. What you do now is, for anyone under the age of ... See more
Most human behavior is strangely path-dependent. It’s significantly affected by strain and heuristics. By the way, if you sent that phone-only response out to my children’s generation, you’d get a 0% response rate because they really, really hate talking on the phone. What you do now is, for anyone under the age of ... See more