
Uncover Your Difference

The Brand You 50 (Reinventing Work): Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!
amazon.com
The Art of Being Unmistakable: A Collection of Essays About Making a Dent in The Universe
amazon.com
Topics. Topics are the things you make your content about. I prefer to use personal experiences. Here’s why: there’s only one of you. The easiest way to differentiate is to say something no one else can say. And no one else has lived your life but you.
Alex Hormozi • $100M Leads: How to Get Strangers To Want To Buy Your Stuff (Acquisition.com $100M Series Book 2)
The promise of the internet has always been a low barrier to entry enabling unique people and brands to find passionate audiences and sustainable business models. That is more possible now through the combination of direct distribution, vertical focus and (often) direct monetization models. But the brands that can pull off DTC strategies need to be... See more