The most important lesson I’ve learned for developing new products:
You don’t have to be the first person to come up with a product idea.
In fact, that will rarely be the case.
But you can almost always make an existing idea better.
And that’s when you get the big wins.
The most important lesson I’ve learned for developing new products: You don’t have to be the first person to come up with a product idea. In fact, that will rarely be the case. But you can almost always make an existing idea better. And that’s when you get the big wins.
The few that succeed are usually those that are really good at product discovery,
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
The key to your product probably won’t be that it’s new. It’ll be that it’s different, even if it’s just in one small way.
Ryan Daniel Moran • 12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
I don’t think it’s a coincidence that the companies that have a reputation for building the best products of this generation—Slack, Figma, Superhuman, Notion, and Linear—are basically new versions of successful predecessors. These companies didn’t distract themselves with four-step strategic maneuvers or clever wedges into a new category that they ... See more
Benn Stancil • Why Are We Surprised That Startups Are So Freaking Hard?
You can be the best product for small market, build a real company, and then from a position of strength, either stay there or attempt to expand to adjacent markets.
Or be undistictive in a huge market, out-advertised and invisible, never getting off the ground.