Saved by Mo Shafieeha
The design principle paradox
If you can’t make something self-evident, you at least need to make it self-explanatory.
Steve Krug • Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
amazon.com
Regardless of the product, users should be able to quickly and easily complete the task they had in mind. People are not there to admire the design and shouldn’t even be thinking about the design. Digital products aren’t art galleries—they’re tools. They’re a means to an end for the user on a mission.
Irene Pereyra • Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal)
Two of the most important characteristics of good design are discoverability and understanding.