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The Creator Economy Is in Crisis. Now Let’s Fix It.
The most powerful layers of distribution, payment and production remain entangled in oligopolistic platforms where the platform’s owners – not the creators fueling those systems profit the most.
Coindesk • A New Era of Media Begins With Tokenization
This dynamic — the dependence on our creative labor to develop content and our curation labor to teach recommendation algorithms, while optimizing for ad revenue — is actually the core business model of virtually all content platforms, from YouTube to Facebook, Netflix to Instagram.
Tim Maughan • Platforms, Creative Communities, and the Need for a Radical Reimagining - The Reboot
Some inequality is inherent in the nature of the passion economy: supply is heterogeneous and non-substitutable, and the trust and affinity that creators build with their audiences should be celebrated. But platforms—from established to brand new—can do more to strengthen the creator middle class and broaden the path to success.