Superhuman
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Superhuman
Who is your customer? Do you already know 5 actual people who are interested in your product? 1. Who in your network could be a potential customer? How could you quickly build a network?2. Who are your target customers, and where are they currently spending time, online or offline?3. What’s a unique and untold story you can pitch press?Find them an... See more
Shaan Puri • My First Million on Apple Podcasts
a focus on the customer as the only project of a startup. Customer development is the act of gaining traction with customers, of finding a fit between what you make and what they want. This traction is worth far more than fancy technology or expensive marketing. That, and only that, separates successful projects from unsuccessful ones.
Seth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
Most owners consider themselves product creators and not actual business owners.
Superhuman
Start by becoming an expert in your users and customers.