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Superhuman
To set your expectations, strong teams normally test many product ideas each week—on the order of 10 to 20 or more per week.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
of that process, called Minimum Viable Product, which involves starting with a small idea and then testing it relentlessly with small focus groups until it becomes the best version of itself (or, conversely, it gets killed because it doesn’t actually have that much potential).
Ryan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts
Our team then dove into each of these tracks — developing hypotheses, ideating on solutions, and launching dozens of experiments to make steady progress towards our goal.
Lenny Rachitsky • Getting better at product strategy
We measure customer adoption, usage, & retention on a daily basis. We believe that an iterative model that evolves quickly based on feedback wins.