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Recommendation Algorithms Are a Necessary Evil (Sort Of)
-Recommend content algorithmically with an element of randomness: when algorithms do the searching for users, there are more opportunities for niches to thrive.
Harvard Business Review • Building the Middle Class of the Creator Economy
The above problems with social media in turn generate massive costs for platforms, in the form of gigantic moderation teams made of tens of thousands of people, severe damage to platforms’ brands, and openings for competition to find more efficient means for distributing content. And no platform has been better at exploiting the weaknesses of socia... See more
Michael Mignano • The End of Social Media and the Rise of Recommendation Media
... See more“Scott Galloway calls the embrace of advertising "the original sin of the Internet," and I think he's right. The algorithms serve the business model, and because advertising on the Internet is both massive in scale and granular in precision, nobody has the same experience, commercial clicks driven by algorithmic matching become the goal, and bewild
There’s an irony here: Algorithms were once believed to untether us from the masses and offer paths for personalization. But “For You” is not about pushing the limits of our artistic palates, but a device to serve us what the platform wants us to be satisfied with, herding us into perfectly predictable siloes that can be targeted with more “precise... See more