how do you get, maintain, and multiply attention in a scalable and efficient way?

Our minds and bodies are coordinated by what we attend to and what we intend to do. By learning to consciously control these aspects of your internal experience—in conversation with others, on stage, and even on camera—you can indirectly change a lot about how you are perceived and the level of connection you can create. Instead of trying to contro

Alerting, which indicates when to attend, and adapts our level of vigilance. Orienting, which signals what to attend to, and amplifies any object of interest. Executive attention, which decides how to process the attended information, selects the processes that are relevant to a given task, and controls their execution.