💡 How do you run a sustainable business?
mail.google.com
💡 How do you run a sustainable business?
DERRICK JENSEN (This article first appeared in the March 2003 issue of the Ecologist, www.theecologist.org)
Good profits come from creating value for customers. Bad profits come at the expense of happy customers and long-term sustainable growth. Bad profits come from customers who are locked in, who feel trapped or abused. Bad profits come from nuisance fees, like airlines charging extra for checked baggage, car rental companies charging $10 per day for
... See moreI think sustainability is more than just non-depletion of resources. For me, sustainability is about creating profitable businesses that not only have positive outcomes for their employees, investors, and nearby communities, but also are able to reach out and help others become more self-sustaining.