đź’ˇ How do you run a sustainable business?
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đź’ˇ How do you run a sustainable business?
How to develop marketing channels that stand the test of time
Ryan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts
Once you adopt a posture of service, of engaging with the culture to make change, the shift happens. Now, instead of asking, “How can I get more people to listen to me, how can I get the word out, how can I find more followers, how can I convert more leads to sales, how can I find more clients, how can I pay my staff . . . ?” you can ask, “What cha
... See moreSeth Godin • This Is Marketing: You Can't Be Seen Until You Learn to See
Profitability means sustainability. Instead of treading water until a lifeboat comes along to save you—which is how many founders think about raising their next round of VC funding—it means building your own boat.
Sahil Lavingia • The Minimalist Entrepreneur: How Great Founders Do More with Less
- Generating repeatable and non-associated revenue (e.g. “crossing the penny gap”)