Go To Market Strategies for Web3 Era

How will the web3 marketing stack evolve? In three steps:

First, marketers will seek user analytics to answer questions like: How many users use the product? How is the user base growing? Where do they originate? How active are they? What is their lifecycle?

Marketers will classify users by behavior. How many behavioral segments emerge in the user ba... See more

Community and marketing however, have different inputs and outputs. Unlike GTM, GTC focuses on creating value, educating, entertaining and equipping individuals independent of their business relationship.