Saved by Xuanling11
Go-To-Market - How to craft a winning marketing plan
The second factor concerns distribution, usually referred to as go to market (GTM).
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
as go to market (GTM).
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
Common topics emerge when you look at Web3 projects:
Medium • The Go-to-Market Strategy Is Dead (Killed by Web 3.0)
Value proposition components: (i) Problem, (ii) Solution / Product, (iii) GTM Plan (target customers, channels, timeline), (iv) Size of the prize (market $ value), (v) Financials (prices, revenues, costs, margins), (vi) Team