Don't Make Me Think by Steve Krug – The Rabbit Hole
Ginny Redish’s book Letting Go of the Words.
Steve Krug • Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
Your objective should always be to eliminate instructions entirely by making everything self-explanatory, or as close to it as possible. When instructions are absolutely necessary, cut them back to a bare minimum.
Steve Krug • Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
As a result, design principles are either misused, misinterpreted, or even abandoned because complex statements are hard to comprehend, apply, and remember. The 'Don't Make Me Think' principle by Steve Krug is straightforward and easy to remember. In order to speed up and simplify their design processes, Salesforce and Airbnb have developed in-hous... See more
Ian Batterbee • The design principle paradox
As quickly and clearly as possible, the Home page needs to answer the four questions I have in my head when I enter a new site for the first time: