archive.ph

Curation, when thought of in the context of sharing bite-sized, isolated bits in feed-like architectures, is predominantly about entertainment, not utility. It’s not wrong to say there is a market for this kind of curation. What people miss, though, is that this market is already captured by Twitter, Facebook, and TikTok.

2. Decreasing trust in large social and search companies. Concurrent with the rise of creator-driven discovery is a general sense of dwindling trust in the companies consumers have historically relied on to find online content and products.

With more creators , more content , and more choice than ever before, consumers are now being consumed by a state of analysis paralysis. The real scarcity isn’t content anymore. It’s attention. When it’s impossible to absorb everything from the flood of information, the best we can do is pick and choose what matters to us most — or, better yet, fin... See more