The most underrated storytelling technique ever:
✅ But, therefore, rules.
Why? Because it creates cause and effect, tension, and rising action that makes people wonder.
Matt Stone and Trey Parker developed this during their time making South Park.
In fact, the whole story of South Park was built on but, therefore, rule.
Let's take this story... See more
There's a $1.5B startup that:
• Raised $0 funding
• Grew from a $3K investment into $500M+ in annual sales in 4.5 years
• Operates with ONLY ~60 employees
You probably have their product in your closet.
Here's the most IMPRESSIVE bootstrapped story you've never heard of: