Talin Koutnouyan

"Super fan" defined as someone who : (1) wants authentic interactions with the creator and (2) is willing to pay a lot for these interactions.

How to target creators with super fans? Find creators with small niche followings and high engagement. This niche can be existing verticals, horizontal creators (creators with a presence across multiple platforms), or people who don't realize they are creators (i.e. professional who gives career advice).

(2) Use social media to codify and communicate your framework before someone else does.

Main Takeaway :Platforms can grow by targeting creators (supply) with super fans (demand) and helping them earn more on platforms.  This will attract more creators  (supply) onto the platform. More creators = more fans using the platform.

Music NFTs build superfan communities. Fans can build relationships with their favorite artists. Artists can identify and monetize from fans.

Some principles to follow for those getting into music NFTs: