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Brands also do not get the data and analytics on whether a purchase was made or how much a customer was willing to pay, etc.
Beth Newhart • Alcohol’s three-tier system slows ecommerce and dates the industry
- Amazon has added around 19M Prime subscribers over the past year
Nicolas Wittenborn • Consumer Subscription Software
According to Vogue Business, eCommerce return rates have spiked 95% in the past five years. On average, this means that retailers lose a third of their revenue to returns, says RSR Research retail analyst Paula Rosenblum. This loss is much more significant in the online world, where trying on the products is impossible. Social pressure in-store als... See more
Melina Flabiano • 🛒 The problem with eCommerce
Bookshop, a new startup, is offering publications bigger kickbacks than Amazon (and the thrill of battling Bezos)
Sarah Scireniemanlab.org
E-Commerce & Retail
sari and • 417 cards
When the buyer population shifts from early adopters to average people, it necessarily shifts from people who will buy every brand-new update because it’s a brand-new update to the much larger cohort that’s satisfied by default with the current options and doesn’t feel the pressing need to upgrade.
Byrne Hobart • The Diff | Byrne Hobart | Substack
Overall, returns have gone down as sales have shifted from retail stores to Amazon. Amazon’s returns are lower, probably without exception, than other retail accounts. Generally, the accounts that sell bigger numbers of fewer titles (like mass merchants) have higher returns and those that stock a broader array of titles, including a lot of backlist
... See moreMike Shatzkin • The Book Business: What Everyone Needs to Know®
One of Amazon’s most important moves came in late 2010, when it launched the Price Check app, handing shoppers a barcode scanner and search functionality that allows them to see price comparisons, product descriptions, and product reviews while in-store.