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An inspiration engine for ideas
A video for when you doubt yourself
youtu.beYour job as the expert is to guide your dream customers on a journey of both achievement and transformation.
Russell Brunson • Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
From Facebook PM to AI Startup Founder, with Astronaut CEO Ayoola John
youtube.comThe guy in this video is a genius. I need to find him: https://www.youtube.com/watch?v=Qq9BCEk1Scw
Eugene Wei – Tech, Media, and Culture - [Invest Like the Best, EP.117]
open.spotify.comThis pattern repeats everywhere:
• Traditional path: Pay $50,000 for an MBA, then hope someone notices you.
• Attention path (shortcut): Create valuable insights for industry leaders, then get hired directly.
When you reframe every “how will I pay for this” problem as a “who can I serve” problem, you win. This is the Audience Shortcut:
• Instead of ask
... See morenathanbarry.com • The Audience Shortcut: How the Right People Paying Attention Changes Everything
Don’t be romantic about your audience. Serve the people who can pay you what you’re worth.
Alex Hormozi • $100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series Book 1)
Becoming a full-stack creator is also important. Social media is about to become far, far, far more lucrative and monetizable than people realize. They think it’s over or stagnant. But we’re just getting started. Many who want to build billion-dollar companies will have to also build million-person media followings.