Sublime

Tezuka-san was a rival against whom I struggled This article is supposed to be for a special issue devoted to Osamu Tezuka, so I’m assuming there will be a loud chorus of other people mourning his passing, and I do not intend to add my voice to it. I think I have probably been far more deeply involved with Mr. Tezuka than with the gang who go about

principal product manager.

However, the ultimate role of product management is making or suggesting trade-offs between the pristine, platonic ideal of beauty that the design team wants, the technical pizzazz engineering desires, the “just give me some shit I can sell” of sales, and the “this may be risky” of legal (these examples are all purposefully exaggerated).

Steve used demo reviews to judge for himself whether features met this basic usability standard. When he gave me the specific feedback to remove one of the two keyboards from my iPad demo, it had a cascade effect toward greater simplicity.

Good product managers know the market, the product, the product line, and the competition extremely well and operate from a strong basis of knowledge and confidence. A good product manager is the CEO of the product. Good product managers take full responsibility and measure themselves in terms of the success of the product. They are responsible for