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Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets. —Steve Jobs, cofounder and CEO of Apple

Alan Lewis • Edge Strategy: A New Mindset for Profitable Growth

Eric Lavin

@ericlavin

But a key problem Travis encountered with Saasify is that most customers were indie hackers, open-source developers, folks who are really good at creating that unique value, but who are not well-suited for marketing and growth and sales and support. These are all things you need to build a successful SaaS business.

Jakob Greenfeld • Brainstorming Shopify for SaaS with Travis Fischer

Evan Williams, cofounder of Blogger, Twitter, and Medium, echoes Hauptly’s formula for innovation when he describes his own approach to building three massively successful companies: “Take a human desire, preferably one that has been around for a really long time . . . Identify that desire and use modern technology to take out steps.”

Nir Eyal • Hooked: How to Build Habit-Forming Products

Linear’s founders want to do more than support better software creation. They want to bring back a sense of dignity to software creation, a job that today, Saarinen observes, can feel disconnected from a larger purpose. They want software engineers to feel satisfaction with and control over their work, something overreliance on project managers ha

Karri Saarinen • Designing for the Developers

Our principlesCreation over consumptionTrue happiness comes from deepening your friendships, not racking up more of them. So why do most social products feel so shallow, with a double-tap to like and meaningless story replies? We think friendship is an act of creation, not consumption. After all, the effort is where the love is.Simple apps, not sup... See more

amo • About amo

Tyler Kalinske

@tylerkalinske

principal product manager.

Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)

Chief Business Officer tends to focus on fundraising, M&A, and incubating business within a business. Essentially, CBO is the venture capital arm of the business