Sublime
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Measuring Feed Subscribers is key because the content from your site is being consumed off-site, in feed readers that might be web-based or software-based.
Avinash Kaushik • Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
Here’s a concrete example, data from my blog Occam’s Razor (www.kaushik.net/avinash): 86,861: Number of total Visits in the month 40,662: Number of Visits from search 26,137: Number of distinct keywords and key phrases Forty thousand visits resulted from 26,000 key phrases! That is quite astonishing because unlike, say, Amazon.com, I don’t sell tho
... See moreAvinash Kaushik • Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
Um bom exemplo de como os Comunicadores atuam pode ser visto na obra do sociólogo Mark Granovetter.
Malcolm Gladwell • O ponto da virada: Como pequenas coisas podem fazer uma grande diferença (Portuguese Edition)
#1 source for online video information is Dave Kaminski of Web Video University (www.WebVideoUniversity.com). Dave teaches thousands of people online how to create successful online videos through his training programs.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
If our potential customers are all gathered together somewhere, then we can market to them. If searching them out, however, is like finding needles in a haystack, then it can be very difficult to get your offer in front of any potentially interested eyes.
Alex Hormozi • $100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series Book 1)
“Build the smallest possible audience.” – Seth Godin, marketing author, speaker, and entrepreneur12 If your work goes viral, if it gets seen by tens of millions of people, sure you can profit from that. But most of the time, it won’t. Most of the time, you’ll aim to delight the masses and you’ll fail. I’m glad that some people are busy trying to en
... See moreMark Schaefer • The Content Code: Six essential strategies to ignite your content, your marketing, and your business
Packy McCormick • Social vs. Science Experiments
Les consommateurs qui ont un otaku sont les contaminateurs qu’il vous faut. Ils voudront connaître votre produit; ils prendront le risque de l’essayer et le temps d’en parler à leurs amis. Certains marchés regroupent plus de consommateurs avec un otaku que d’autres. La tâche du spécialiste en marketing remarquable est de définir ces marchés et de m
... See moreSeth Godin • La vache pourpre (French Edition)
blog are to increase the number of Feed Subscribers and clicks on the Speaking Engagements page. Getting people signed up for my RSS feed is the purest form of permission marketing (as espoused by Seth Godin, author of Permission Marketing: Turning Strangers into Friends and Friends into Customers);