Sublime
An inspiration engine for ideas
The Drama Triangle, a practical interpretation of TA developed by Stephen Karpman, is one way to make TA practical and useful.
amazon.com • The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever
Human Behavior
sari and • 153 cards
Fogg, BJ. “The Fogg Behavior Model.”
Julie Dirksen • Design for How People Learn (Voices That Matter)
Behavioral Insight Team’s EAST Framework, and Michie et al.’s COM-B Behaviour Change Wheel.
Stephen Wendel • Designing for Behavior Change: Applying Psychology and Behavioral Economics
The Fogg Behavior Model—explains that three elements must come together at the same time for a behavior to occur: motivation, ability and trigger. When a behavior does not occur, at least one of those three elements is missing. Bottom line is this: Behavior = motivation x ability x trigger.
Peep Laja • How to Build Websites that Sell: The Scientific Approach to Websites
introduction
Nir Eyal • Hooked: How to Build Habit-Forming Products
Google Optimize 360, Adobe Target, Optimizely, VWO, and Mixpanel. Many
Stephen Wendel • Designing for Behavior Change: Applying Psychology and Behavioral Economics
Mark Fishman
@markfishman
🤓 User research for consumer tech startups
🧠 Innovation in social systems
