Patrick Prothe
@patrickprothe
Patrick Prothe
We make decisions all day long, and many of them are emotionally driven. Rarely do we sift through all the available information to ensure we know every fact. And we don’t need to. It is all about degrees of certainty.
Simon Sinek • Start with Why: How Great Leaders Inspire Everyone to Take Action
We’re often told that if we want to develop our skills, we need to push ourselves through long hours of monotonous practice. But the best way to unlock hidden potential isn’t to suffer through the daily grind. It’s to transform the daily grind into a source of daily joy.
Adam Grant • Hidden Potential: The Science of Achieving Greater Things
Content creators, by definition, don’t care about what they’re creating but only about the fact that they’re creating something. If you are a creator and you care, you should never think of yourself as a “content creator”
How to Survive as a Human Creator in the AI Era
Epic post on how Nike lost $25B in a day by trying to make everything data-driven:
"Nike invested billions into something that was less effective but easier to measure vs something that was more effective but less easy to measure.
In conclusion: an impressive waste of money." https://t.co/YyLH98B0eH
Strong positioning is centered on what a product does best. Once you have a list of competitive alternatives, the next step is to isolate what makes you different and better than those alternatives.
April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
