Kuririn

What would’ve happened if you hadn’t given the brief to a load of engineering firms who immediately focused on speed, time, distance, capacity? What if you’d given the brief to Disney instead?

1) Try to explain the concept as best as you can (ideally out loud, as this is much more effective). Pretend you’re having an imaginary conversation where you are explaining the concept to someone else.

2) While explaining the concept, focus on making it easier for them to understand.

3) Repeat this over and over, iteratively refining your explanatio... See more

“A human being always acts and feels and performs in accordance with what he imagines to be true about himself and his environment...For imagination sets the goal ‘picture’ which our automatic mechanism works on.

We act, or fail to act, not because of ‘will,’ as is so commonly believed, but because of imagination.”

- Maxwell Maltz from Psycho-Cyber... See more