Lisa Grimm

Your audience knows better than anyone else what you should be posting.

any time there’s a big decision to be made that consumes resources (time and money), human involvement is key

Plus, a letter can be friendly-ish, but also distant; it can command and liberate, or inspire and comfort, sometimes at once. Letters avoid the personality-less alternatives—of pure, anonymous instruction and pure, anodyne aspiration—toward which cookbooks might track, the way newsletters can provide relief from the worst tendencies of YouTube vide... See more

‘From my side of the [advertising/editorial] wall, we know restaurant margins aren’t great.

To me, the decision-maker should be the closest person to the problem who also meets these 3 conditions:

1. They have a deep understanding of the problem

2. They have the ability to solve the problem

3. They understand the full consequences of their decisions

For we food writers who preach that there’s a food angle to every story, science proves that food truly touches everything ...

Food in America is an almost six trillion dollar industry, so it’s no surprise that some of the best food writing takes us deep into the world of business. But here too food writers are bringing something special to the table, another way of peering behind the curtain.

While some innovations naturally fit on the blockchain, others, though appealing, don't align with the practical needs and preferences of most users.

Although at one point, we all believed everything needed to be onchain.

Reality is that most people don't care about that. Values like trustlessness, transparency, censorship resistance, and self cust... See more

The feeling after a release sells out is euphoric. The kind of clear-cut validation that’s rare for creative people. When we’ve spoken with creators after their Metalabel drops have sold out they’ve felt celebrated and seen. We get to put our imposter syndrome aside and enjoy the moment.

But beware! We should not always aim to sell out. As we’ve lea... See more