Work Insights
Great artists don’t study art history to figure out what art to create. Great founders don’t analyze the market to figure out what product to build.
Naval Ravikanttwitter.comfresh-eggs-flying-lessons
Tips and insights for brands and marketing: Avoid common mistakes; think differently; understand customer needs deeply; don't rely solely on data; strive for loyalty and customer satisfaction.
LinkThe story behind the story- Confessions of an economic hit man- spreading awareness.
“Rough layouts sell the idea better than polished ones. If you show a highly polished computer layout, the client will focus on the execution not the idea. Show a scribble. Explain it. Talk through it. Involve your client. Let them use their imagination.”
the goal is not to separate the strands, it's to document the tangle.
(Ann Friedman)
when a website, especially one that invites mass participation, goes offline or executes a huge dump of its data and resources, it’s as if a smallish Library of Alexandria has been burned to the ground. Except unlike the burning of such a library, when a website folds, the ensuing commentary from tech blogs asks only why the company folded, or why ... See more