thinking_creativity
Workshops are a waste of time. Trojan horses of mediocrity to quote Adliterate. These are a way for people with bad ideas and little imagination to get really, really smelly ideas into the mix. Only workshop when you have no choice. And if you must have one, employ dirty tricks to get what you need out of it (see Rule 11) 11. Use workshops as major
... See moreBeware the Curators
Creative is the method
strat*scraps_v152
When kicking off a brief –or writing first iterations of anything really– your thinking should always be in extremes. No caveats. No middle ground. Everything to 11.
Beware the Curators
Research shows that when people are resistant to change, it helps to reinforce what will stay the same. Visions for change are more compelling when they include visions of continuity. Although our strategy might evolve, our identity will endure.
Adam Grant • Think Again: The Power of Knowing What You Don't Know
101 Additional Advices
“You can’t talk butterfly language with caterpillar people.”
Trish Deseine