what is Social Media doing to us?

We can always opt out of this arrangement, of course, and live happily in meatspace, but that is precisely the point: Offline we exist by default; online we have to post our way into selfhood.

I have often heard it said of social media: ‘when you cannot see the product being advertised, it’s because you are the product.’

Our preferences and opinions become part of the programme, encouraging certain types of thoughts and behaviours in others. The ‘like’ button is integral to the function of social platforms and yet what purpose does it ser

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I do think that social media is largely a trap... for users and for brands. It’s purposely built to create insecurity and false proxies, metrics that get people to work for free to support the business model of the social media companies, as opposed to their own goals.

When Wendy’s or Oreo cookies pulls some sort of stunt on a social media platform,... See more