Music Marketing

Music Marketing

Anything music marketing related. Learning, case studies, etc.

Why brands should think like place-makers - MediaCat

mediacatmagazine.co.uk

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A big yes to learning from urban theory when it comes to (online) communities

Spotify Hosts Listening Party for Billie Eilish New Album

digitalmusicnews.com

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Audio rooms still a thing

Takeaways from our inaugural music marketing data bootcamp - Water & Music

Julie Knibbe waterandmusic.com

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There’s no silver bullet, each campaign requires a unique approach and tech stack

The Impact of Music Overconsumption on Artist Development

Inside a TikTok Talent Factory for Misfit Stars

Brendan I. Koerner wired.com

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Be authentic x embrace your crazy x work always = success on TikTok

What is Brand Identity Prism? (+5 Useful Tips)

Mohd Hammad Yousuf medium.com

How AI Can Help Reshape the Music Industry by Doing More of the Little Things (Guest Column)

Rufy Anam Ghazi billboard.com

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Alpha Bets: Marketing Music To A New Generation - Pollstar News

J.R. Lind news.pollstar.com

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“they probably wouldn’t call it marketing”

Unlocking Spotify Algorithms: Proven Strategies from 2 Years of Boosting Artist Visibility on Streaming Platforms

Julie Knibbe music-tomorrow.com

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All musicians should be aware of this