Kin&Co - Commercial Behaviours
A toolbox of inspiration and action.
Kin&Co - Commercial Behaviours
The fundamental message of marketing must change from "we want your money" to "we share your interests".
Jeff Jarvis • WHAT WOULD GOOGLE DO
Do It Your Own Way
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"The shortest answer is doing the thing." - Ernest Hemingway
Stop talking about the thing. Stop asking about the thing. Stop gathering more information about the thing.
Just do the thing.
Stop talking about the thing. Stop asking about the thing. Stop gathering more information about the thing.
Just do the thing.
Best practices are rarely the best — they're mostly just cargo cult common practices.
And as more people adopt them, the more mediocre they become.
The best is usually what most people aren't willing to do.
And as more people adopt them, the more mediocre they become.
The best is usually what most people aren't willing to do.
Jason Fried • Tweet
The idea that “fortune favors the bold” is not an observation about the nature of divine agency, it is an observation about the interaction of active human agency, luck, and unintended consequences. Fortune appears to favor the bold because the bold are making their own luck by acting in obvious ways in response to obvious imperatives. Failure of n
... See moreVenkatesh Rao • The Art of Gig, Volume 1
Kin&co - Commercial Behaviours - Session Deck
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