Creativity


Strategy is the methodology.
Creative is the method
Creative is the method
strat*scraps_v152

Bill Bernbach, the legendary creative director, founder of the creative advertising, on being imaginative, original and fresh
... See moreWhere do you get your inspiration? What sorts of things do you fill your head with? What do you read? Do you subscribe to anything? What sites do you visit on the Internet? What music do you listen to? What movies do you see? Do you look at art? What do you collect? What’s inside your scrapbook? What do you pin to the corkboard above your desk? Wha
Play seems childish and even transgressive to most, and so they miss a major life trick. To be playful is to live true to who you are as a human.
Play is how we express our acceptance of uncertainty.
Life is uncertain. Play aligns our actions with this lack of knowing.
Play is how we express our acceptance of uncertainty.
Life is uncertain. Play aligns our actions with this lack of knowing.