This is a very deep memo about VR and AR that was sent by Zuckerberg in 2015.In this memo, he shared that VR / AR was going to be the biggest technology ten years from then (by 2025). Mark mentions their urgency about developing a brand, financial, and strategic goal in order to not be left behind by Google and Apple which have an advantage because... See more

We love AR, but new entrants need to be able to differentiate meaningfully from existing platforms who are able to simply add more AR features to an already captive audience. While the widening of access to AR technology via existing channels (e.g. extensive filters) has been helpful in driving mass market adoption and familiarization, it’s also be... See more

“Over the next few years, we’re going to need to make major new investments in apps, platform services, development/graphics, and AR,” Zuckerberg writes. “Some of these will be acquisitions and some can be built in-house. If we try to build them all in-house from scratch, then we risk that several will take too long or fail and put our overall stra... See more

Hollywood, for example, is rapidly shifting their productions over real-time rendering solutions such as Unreal and Unity, or developing their own engine, as Disney has with Industrial Light & Magic’s Helios.