Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business

Most companies are private and thus don’t publicly expose their financial data.

Finding B2BC Market Sizes

It’s always worth it to be personal. Reach out to people who have some standing in the respective markets and communities. Be truthful about why you ask, and people will be helpful most of the time. Some won’t be. There will always be skeptics, and some markets are full of them.

One great thing about B2BC markets is that they are often community-based. Many freelancers hang out at the same watercooler, which often is either a social media site or a forum/community that is specific to their craft. Finding these communities is essential in determining market size. Social media groups are often a good indicator of size. If ju

Finding B2C Market Sizes

investigating their tax reports with the authorities under which they operate. Those are often semi-public, and you can request them for a fee from the tax or commerce agencies in the country of founding.

Industry magazines, both print versions and online editions, are a densely packed source of information. Not only do they contain expert opinions on the field, they also know very well how large their market is, as they are sold directly to members of that market.

The easiest way to find out numbers here is to ask for the number of magazines they circulate.

The easiest way to find out how big your B2B audience is would be by purchasing industry reports from reputable sources.