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Zero to One: Notes on Startups, or How to Build the Future
Doing something different is what’s truly good for society—and it’s also what allows a business to profit by monopolizing a new market. The best projects are likely to be overlooked, not trumpeted by a crowd; the best problems to work on are often the ones nobody else even tries to solve.
Peter Thiel, Blake Masters • Zero to One
It seems that Peter Thiel’s framing in Zero to One is much more powerful in capturing the attention of founders:
“A great company is a conspiracy to change the world"
#72: Sustainable Businesses, Rest & Leisure, Curiosity
Start Small and Monopolize
Peter Thiel, Blake Masters • Zero to One
THE RETURN OF THE KING