I Distilled My 4 Years of Marketing Lessons Into Minimalistic...
captivating phrase “1,000 Songs in Your Pocket.”
Sean Ellis • Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success



The greatest unlock to growth doesn’t come from tinkering with audiences, bid strategies, nor even SEO.
It comes from *positioning* your product in the most compelling way possible … new frames — both positive and negative — to sell to new customers.
https://cxl.com/blog/product-positioning/... See more