I used to believe that a great app idea was enough to make it successful. But after countless failed products, now I know better The stickiness framework has been my lifeline: 1️⃣ Trigger action with prompts 2️⃣ Ignite FOMO with constraints 3️⃣ Keep 'em coming back with rituals https://t.co/oVIDEPv2yD

In the Next Era of Social, Build Rituals, Not Habits

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Come for the Tool, Stay for the Network

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Hooked: How to Build Habit-Forming Products

Nir Eyal • 43 highlights

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