Beautiful running campaign for Patta x Nike - blurring the lines between streetwear, luxury and sport.
✨ https://t.co/Y20SWhdYRt
Beautiful running campaign for Patta x Nike - blurring the lines between streetwear, luxury and sport. ✨ https://t.co/Y20SWhdYRt
And because my company was launching an apparel line, I now started paying closer attention to what I wore, and what those around me wore.
Phil Knight • Shoe Dog: A Memoir by the Creator of Nike
Streetwear, however, is simply the merchandise associated with an attitude.
Bobby Hundreds • This Is Not a T-Shirt
Viewed in this way, the poster does far more than showcase another great athlete; it distills the very purpose of Nike—the core of its brand—into an image: You too are an athlete capable of greatness.
Greg Hoffman • Emotion By Design: Creative Leadership Lessons from a Life at Nike
Nike has pioneered a whole new approach to shoe design: Considered Design. It is built to “reduce waste throughout the design and development process, use environmentally preferred materials, and eliminate toxics.”3
