Whoa, easy there tiger! – The Modern Marketing System
themodernmarketingsystem.com
Whoa, easy there tiger! – The Modern Marketing System
Writing for Leverage, Teenage Billionaires, The Problem with Mainstream Media, and More - David Perell on Off the Chain, Hosted By Anthony Pompliano • Podcast Notes
podcastnotes.orgYour headline should attract and connect, your body copy should empathize and persuade, and your call to action should spell out the specific action you’d like them to take next.
Liam Veitch • Stop Thinking Like a Freelancer
Instead of optimizing for leads, the signal you optimize for are people who see page-two of your MPPS content.
Think about the quality of that signal for a moment.
Let’s assume you have 1,000 words of content on page one of your MPPS and you open a couple of loops that you’ll close later on pages 2, 3, and 4. You send 100 people to that page and no o... See more
Think about the quality of that signal for a moment.
Let’s assume you have 1,000 words of content on page one of your MPPS and you open a couple of loops that you’ll close later on pages 2, 3, and 4. You send 100 people to that page and no o... See more
The value in AdWords testing data for our purposes is in the extremes.
If you have an idea for an MPPS theme, write a page or two of content and create a search ad based on that theme. If those ads get very little response, take a step back and reconsider the theme (assuming it’s a good match to the search traffic you’re visible for).
If, on the othe... See more
If you have an idea for an MPPS theme, write a page or two of content and create a search ad based on that theme. If those ads get very little response, take a step back and reconsider the theme (assuming it’s a good match to the search traffic you’re visible for).
If, on the othe... See more