What Works?
The result was a program that was explicit, realistic, and, as he looked back on it, seemingly effective.
Samuel Barondes • Making Sense of People: Detecting and Understanding Personality Differences
Will this change behavior? Is what you’re working on really going to change anything? Don’t add something unless it has a real impact on how people use your product.
Jason Fried • Rework
Intelligence, imagination, and knowledge are essential resources, but only effectiveness converts them into results.