What Is Community?

building communities is about creating stories that connect people.

Because members share values, the community helps answer three important questions for members in some way: Who am I? How should I act? What do I believe?

You are in a house belonging to someone you know or a close friend knows, and this intimacy creates a higher sense of togetherness and trust. The same principle applies to successful virtual peer-to-peer communities where there is a simple yet compelling organizing ideal—share photos, share knowledge, share code—that gives lots of diverse people a