What is a Technical Account Manager?
Fundamental 1: Ambassador: Connect Customer and Market Insights Fundamental 2: Strategist: Direct Your Product's Go-to-Market Fundamental 3: Storyteller: Shape How the World Thinks About Your Product Fundamental 4: Evangelist: Enable Others to Tell the Story
Martina Lauchengco • Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)
The Technician is the doer. “If you want it done right, do it yourself” is The Technician’s credo. The Technician loves to tinker. Things are to be taken apart and put back together again. Things aren’t supposed to be dreamed about, they’re supposed to be done. If The Entrepreneur lives in the future and The Manager lives in the past, The Technicia
... See moreMichael E. Gerber • The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

Product, design, and engineering may have the perception of overlapping roles. In reality, each function has highly distinct responsibilities. Design: Design the optimal visual and user experience for the product. Engineering: Build the product. Suggest how the technical road map can drive product and vice versa. Product: Set the product vision and
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