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Viral Effects Are Not Network Effects
They definitely do, but it’s a combination of big virality projects, lots of little optimizations, and strong retention that ultimately drives big viral factor numbers.
Andrew Chen • The Cold Start Problem: How to Start and Scale Network Effects
Network Effects are the foundation of many great Silicon Valley technology companies/ You need users to make a product work – network effects are the results of positively connecting people through technology which organically makes that technology better.
Tim Ferriss • #550: Andrew Chen — Metaverse, Metrics, and Meerkats
Those aggregate metrics were regarded as mostly meaningless. Instead, the discussion was always centered on the dynamics of each individual network, which could be nudged up or down independently of each other, with increased marketing budget, incentive spend for either drivers or riders, product improvements, or on-the-ground operational efforts.
Andrew Chen • The Cold Start Problem: How to Start and Scale Network Effects
Virality is the phenomenon of users recruiting new users. When this occurs in a viral loop with a sufficiently high viral coefficient, the results can be explosive. Historically such rates have only been possible online. But new online-to-offline models create the opportunity for explosive growth in the real world. Entrepreneurs can exploit this by... See more