Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter
101 design rules
Musings, ramblings, and principles that I’ve shared with my team and randomly on Twitter. Reminding yourself of the principles that ground you is simply a good practice. Here are mine.
Design is hope made visible.
You can live your life as the result of history and what came before, or you can live your life as the cau
Writing for Leverage, Teenage Billionaires, The Problem with Mainstream Media, and More - David Perell on Off the Chain, Hosted By Anthony Pompliano • Podcast Notes
podcastnotes.org“A few tips on how to be a better writer:
– write about what fascinates you
– make one point per sentence
– use stories to make your point
– cut extra words like “really” and “very”
– read the whole thing out loud
– post publicly (you’ll try harder when you know others will read it)
And finally, be more thoughtful about what you consume. The quality of id... See more
– write about what fascinates you
– make one point per sentence
– use stories to make your point
– cut extra words like “really” and “very”
– read the whole thing out loud
– post publicly (you’ll try harder when you know others will read it)
And finally, be more thoughtful about what you consume. The quality of id... See more
James Clear • 3-2-1: On taking action, tips for writers, and good relationships
Your headline should attract and connect, your body copy should empathize and persuade, and your call to action should spell out the specific action you’d like them to take next.