Trust Me, I'm Lying: Confessions of a Media Manipulator
What Happens in Vegas Stays on YouTube: PRIVACY is DEAD. The NEW rules for business, personal, and family reputation.
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Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
If someone cares more about what their industry peers think of them than the problems they are solving, they’re a bullshitter. If the idea of being “known” is barometer of their success above user (or reader) success stories, they’re a bullshitter. They are the internet’s equivalent of a reality TV star, taking advantage of the attention economy by... See more
99u.adobe.com • The Creative World’s Bullshit Industrial Complex
Because attention is scarce, it is valuable. Every media organization — big or small, reputable or untrustworthy — is using every tactic at hand to engage us.
They need our attention to sell ads and subscriptions, to create value for their brands so we will become loyal consumers of their products.
They need our attention to sell ads and subscriptions, to create value for their brands so we will become loyal consumers of their products.