Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers

And that is a tragedy. I feel like I have been called and placed on this earth with a mission to help entrepreneurs get their messages out to the world about their products and services.

the art and science of getting traffic (or people) to find you.

who your dream customer is, discovering where they’re congregating, and throwing out hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That’s the big secret.

Urgency comes from you giving them all the reasons why they need to buy it now, and scarcity comes from all the reasons why this will be gone soon.

What other vehicles are people trying to use to (insert result they desire) with (insert your submarket here)?

not once did they ever talk about how to actually get patients to come to my clinic.”

“The goal of the Dream 100 is to take your ideal buyers from ‘I’ve never heard of this company’ to ‘What is this company I keep hearing about?’ to ‘I think I’ve heard of that company’ to ‘Yes, I’ve heard of

After we identified these things, we tried to figure out who are the tribe owners of these women.

Collier believed that we as marketers should not be trying to figure out how to create the next amazing ad campaign, but instead we need to learn how to “enter the conversation already taking place in the customer’s mind.”3