Tokenized Communities

Membership Tokens: tokens that represent membership in an individual community that falls under a “network’s” umbrella. 

Network Tokens: tokens that represent a shared meme that act as a “schelling point” to connect other communities that aim to proliferate that meme in a specific way or for a specific audience.

Thus, community tokens can be broken into two categories:

Just as the biggest protocols will have millions of platforms building on top of them to serve specific users, the most successful community tokens will have millions of communities building on top of them to serve specific sub-groups and expand access to new sets of people.

This isn’t the only way forward. Very opinionated tokenomics might not be possible without each tokenized community having some sort of unique coordination token. The point is that if club tokens are representative of the memes, then “community M&A” might actually take the form of just… using the same token. 

The most successful protocols are built to be the foundations of countless platforms. Zora is built to be the infrastructure powering millions of NFT marketplaces. Uniswap is built to power exchanges across a variety of apps and wallets that integrate it.The most valuable community tokens will be widely used across organizations as a means of coord... See more

If tokens are investments in memes, every community doesn’t need a unique token. Protocols already have this figured out.

Economic models for tokenized communities should be viewed through the lens creating value for the community rather than capturing value from the customer.

Community tokens serve as financialized coordination tools in previously unfinancialized communities.So how do tokenized communities economically sustain themselves? This is primarily a question of how individual members and contributors get paid, so that they aren’t forced to allocate time elsewhere. Unlike protocols, people need to be paid.